185 | Drunk Tank Pink

What to Expect:

Does the color red make you think of food? Does blue make you patriotic? Are the marketers and government controlling our minds with subtle manipulations in color? No. But many PR people have figured out how to leverage and create associations between our feelings and certain colors or color patterns to modestly influence our mood and preconceptions. This is how they do it…

Listen in, and remember that you can reach us directly at 775.525.0908, at info@wwdwwdpodcast.com, through the comments below OR on social via @wwdwwdpodcast or #wwdwwdpodcast.

Links for Today:

1. Links:

   1. https://www.annualreviews.org/doi/abs/10.1146/annurev-psych-010213-115035

   2. https://journals.lww.com/academicmedicine/Citation/1950/07000/Color_Psychology_and_Color_Therapy__A_Factual.74.aspx

   3. https://onlinelibrary.wiley.com/doi/abs/10.1002/col.20597

   4. https://pubmed.ncbi.nlm.nih.gov/2289687/

   5. https://coschedule.com/blog/color-psychology-marketing/

   6. https://luannahrens.com/color-psychology-does-it-affect-how-you-feel/#:~:text=Most%20psychologists%20view%20color%20therapy,color%20may%20only%20be%20temporary.

   7. https://sciencebasedmedicine.org/the-influence-of-kinesiology-tape-color-on-athletic-performance-an-actual-published-study-seriously/

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Recommendations:

• Abraham: Phil Zuckerman (https://philzuckerman.com/books-2/living-new/)

• Shane: Calypso by David Sedaris (https://www.davidsedarisbooks.com/titles/david-sedaris/calypso/9780316392358/)

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• Higher Quality Recording Equipment (Microphones, cameras, etc.)

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The Why We Do What We Do Crew

Scott "Abraham" Miller |  Host & Producer

Ryan O'Donnell (RYANO)  |  Co-host, Producer, & Social

Shane Spiker  |  Co-Host

Miranda Marie Drake  |  Contributing Member

Amber Groat | Marketing

Andrew Pawlik  |  Digital Designer

Justin Greenhouse |  Musician & Producer

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